Nivea: As a dermatologist who analysed the blue cream’s formula, here’s my honest opinion
Nivea’s blue cream has been a fixture in skincare routines worldwide for more than a century. Famous for its blue metallic jar, the product has recently been examined by dermatologists, who highlight both what it does well and where users might need to add other products to their routines. With millions of jars still flying off shelves — especially in France — it’s worth knowing what keeps this cream so popular and how to get the best from it.
why the blue cream has lasted so long
Launched in 1911, Nivea’s blue cream has become a familiar presence for many consumers, particularly in France where it’s part of everyday life. The German brand now sells a portfolio of nearly 500 products worldwide, and despite all the changes in skincare trends, the blue cream has kept its place thanks to its affordability and ease of access.
In 2023, Nivea sold over 3.6 million jars in France alone, which works out at an average of 414 jars every hour. Those figures underline how the cream has become a best-seller and a genuine cult product in the cosmetics world.
what’s in the cream and what it does
The formula that’s made the blue cream so popular contains functional ingredients like glycerine and shea butter. These are well known for providing moisturising care suitable for all skin types, including very sensitive skin. Dermatologists point to its effectiveness on dryness and roughness as a major reason it’s stayed popular for more than a century.
Clinical studies have backed up dermatologists’ confidence, confirming that its hydrating effectiveness is beyond dispute. While other products may offer similar results, Nivea’s combination of price and availability makes it a go-to choice for people after reliable skincare basics.
what dermatologists say and how to use it
Dermatologists are clear that the blue cream is a solid hydrator but shouldn’t be the only product in a skincare routine. It covers basic moisturising needs but may not tackle more complex skin problems. Professionals recommend using it alongside other targeted products for a fuller skincare regimen (to address specific concerns such as acne, pigmentation or anti-ageing).
These evaluations have been picked up by media outlets including Parole de Mamans and the blog Les Matins Cotons, which encourage users to adapt their routines to better suit their skin and so get more from the blue cream.
why it’s so easy to find and why people keep buying it
Beyond its functional benefits, the blue cream is widely praised for being inexpensive and very easy to get hold of. Though exact prices aren’t always stated, it’s commonly described as having a very low price and strong accessibility, factors that greatly support its long-standing market presence.
The product is more than a skincare item for many people; it carries nostalgia and familiarity, particularly in France. Nivea has positioned the blue cream as a regular part of bathroom rituals, creating a strong bond with consumers.
The overall picture of Nivea’s blue cream shows a product that remains relevant in the cosmetics scene. Dermatologists confirm its usefulness while advising how to get the most out of it with complementary products. For shoppers, the cream offers a comforting mix of reliability, nostalgia and affordability. In a constantly changing world of beauty products, Nivea’s blue cream still holds its place — a reminder that tradition paired with modern skincare know-how can work well.